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書封 網路行銷
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網路行銷

Published
2024/01/08
Format
PDF
Subject
ISBN
9786263288096
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近年來,拜科技發達之賜,加上全世界各國對於網路基礎建設的佈建,上網已成為全世界共通的活動。由於網路設備的普及,依附在網路上的商業行為,已成為最熱門、最具產值的行業。從網路型態衍生出的行銷觀念,不再只是侷限於傳統的行銷觀念,而是必須再附加網路行銷的觀念,才符合新時代的潮流。
本書介紹時下流行的支付工具、電子商務、關鍵字廣告等網路行銷工具,帶領讀者們在這網路行銷日新月異的時代能夠獲得新知。
  • Place of Publication 臺灣
  • Language 繁體中文

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